# Mautic Documentation Guide

The Mautic platform helps you create a strong marketing strategy for your business. With Mautic, you can:

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* Connect with your contacts over channels like Emails, Text Messages, Social media, and Focus Items.
* Segment your contacts based on business requirements and personalize your marketing strategy for each segment.
* Create personalized Campaigns to engage with your contacts.
* Use performance metrics in Dashboards, Reports, Points, and Stages to measure the efficiency of your marketing strategy.
